Patrick Cheung (Graduated in 2009)

I have more than 15 years of experience as a journalist and previously served as the political editor of the influential Hong Kong Economic Journal. During my time in journalism, I gained recognition as the lead writer of the renowned political gossip column, "Hong Kong Pulse," which became a must-read item among politicians in the city.
 
"Daring the impossible, embracing change" is one of my mottos. After over a decade in the journalism industry, I've boldly transitioned to the public relations field, continuing my journey in a different capacity.
 
Currently serving at the Hong Kong Tourism Board as Senior Manager, Communication, I'm responsible for external communications, particularly in promoting and marketing local mega events to enrich visitor experience. I aim to cement Hong Kong's reputation as the "events capital" and market the city as a world-class travel destination to diverse audiences.
 
Whether in media or public relations, communication skills are indispensable. Leveraging my extensive journalism background, I excel at conveying concise, clear and accurate messages from a unique professional perspective, while helping the media understand the role and positioning of the Tourism Board.
 
Patrick's message:
 
The brief years of university campus life, once gone, cannot be regained. To achieve a life without regrets within the limited time and space, it would be best to set aside the rigid conventions and fully explore your own potential, unleashing endless possibilities. 
 

張家灝(2009年畢業生)

擁有超過 15 年新聞工作經驗,主力報道政治新聞,足跡遍佈報章、網媒、電視台,曾於《信報財經新聞》出任政治組組長,期內主理城中著名政治分析專欄《余錦賢》並出任主筆,該專欄是本地政界人士每天必讀內容之一。

「嘗試不可能、擁抱轉變」是我其中一個格言,在新聞界經過十數寒暑,毅然踏上新里程,近年由新聞界轉戰公關領域,嘗試以不同身份繼續前行。現時於香港旅遊發展局擔任傳訊高級經理,負責對外傳訊,特別是宣傳及推廣本地盛事,藉此豐富旅客體驗,同時將香港「盛事之都」美譽,推銷予不同背景的遊客,讓香港繼續成為世界級旅遊目的地。

不論工作崗位是傳媒抑或公關,溝通技巧都是不可或缺一環。憑藉多年新聞界經驗,我擅長用自己的專業獨特視角,有效向傳媒發放簡潔易明、準確的訊息,同時讓傳媒理解旅發局的角色及定位。

張家灝的話:

短短數年的大學校園生活,可一不可再。要在有限時空達至無悔無憾,不妨拋下框框教條,盡情探索自己潛能,激發無限可能。容許我引用楚原前輩的金句:「當你回首往事,不因碌碌無為而悔恨,不為虛度年華而羞恥,你便能很驕傲地說,你無負此生。」


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