JMC Talk 
“10635/31025”
 
Date: Oct 14, 2025
Time: 2:45pm-4:30pm
Venue: Hong Kong Shue Yan University Research Complex RLG208
 
Guest: Mr. Jorch Wong
 
Mr. Jorch Wong is the founder of The Loops Hong Kong, a local one-stop recycling start-up that offers door-to-door recycling services to residential and commercial users.
Jorch obtained a Bachelor’s degree in Journalism and Mass Communication at Hong Kong Shue Yan University in 2019 and continued his career in the advertising industry after his graduation. 
As the recycling rate in Hong Kong has reached a historical low in the past decade, Jorch found the need to make a change to the city. 
In 2020 spring, at the age of 24, he established The Loops with the dedication to increasing the local recycling rate by acting as a missing link between recycling plants and citizens and promoting a self-sustained closed-loop recycling system in Hong Kong. Jorch is also keen to change public stereotypes of traditional recycling with his background in media and advertisement training.
The Loops has now gained a solid base of users and recently launched partnerships with global brands, such as Procter & Gamble, MTR, Watsons HK, etc, together accelerating the change and bettering our city.
 
 
Language: Cantonese
Enquiries:
Please contact Dr. LAM, Wun Sum
 
Organised by:
Department of Journalism and Communication, Hong Kong Shue Yan University
新傳講座 
「10635/31025」
 
日期:2025年10月14日(星期二)

時間:下午2:45-4:30
地點:香港樹仁大學研究院綜合大樓RLG208賽馬會多媒體製作中心
 

嘉賓:黃靖羲先生

The Loops Hong Kong 創辦人

 

Jorch是The Loops Hong Kong 的創辦人,開創了上門回收的回收模式,讓住宅或商業大廈的用戶可以足不出戶,享受專業一站式回收服務。

Jorch在2019年畢業於樹仁大學新聞及傳播學系,畢業後從事廣告行業。由於當時本港的回收率已經到達歷史性的新低,Jorch毅然辭職,決定投身環保回收的行業,解決香港的廢物問題。

在2020的春天,Jorch 24歲的一年,他成立了The Loops,要成為市民與回收廠之間的連結,將適當的物資帶到適當的地方,資源循環再造,減少浪費。Jorch亦立志要改變市民對傳統回收行業的觀感,令市民知道回收是一種美學,是一種生活態度。

The Loops 現在在各區建立了穩定強大的用戶群,亦與不少國際企業及品牌合作,例如寶潔、港鐵公司、屈臣氐等等,一同推動環保回收,改善我們的城市。

 


語言:廣東話


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電郵聯絡:林援森 博士
 
主辦機構:
香港樹仁大學新聞與傳播學系