王敏瑤
WONG, Man Yiu Rachel
Part-time Lecturer

Rachel can’t sit still. That’s probably why her experience spanned a wide range of disciplines across advertising. Started off as a ‘suit’ (client service), she switched to strategic planning, then media planning, social media and content marketing. Her breadth of experiences provides her with unique insights into communications that are truly integrated.  

She has been instrumental in the winning of various creative awards. 

Rachel took on the challenge of setting up a local agency - Noah Workshop 2 years ago. It’s been a cool ride that is almost as fun and exciting as the teaching at SYU. 

Teaching and Research Interests

Strategic planning 
Media planning and optimisation 
Social media marketing 

Creative thinking 

Professional Awards

Women to Watch 2016, Campaign Asia - 2016

Gold Award for Coca-Cola Share A Coke Campaign - HKMA - 2015
Best integrated campaign led by mobile - Silver mobile lions for Coca-Cola Chok Campaign | Cannes Lions Awards - 2012